April Luncheon Meeting (04/12/2016) – Today’s Most Effective Methods for Lead Generation

Join us for the SEFF/IFA Franchise Business Network Luncheon on April 12, 2016 at 11:30 am.

Tray Doster, CFE, Senior Manager of Franchise Development with Zaxby’s, will moderate our panel discussion on Effective Lead Generation. Panelist will include:

  • Charles Watson, Chief Development Officer, Tropical Smoothie and Cafe
  • Diane Phibbs, Executive Vice President, Franchise Update Media
  • Marcia Mead, VP of Franchise Development, PuroClean

Maggiano’s Little Italy – Buckhead
3368 Peachtree Road
Atlanta, GA 30326
(404) 816-9650


charles watsonCharles Watson
Chief Development Officer
Tropical Smoothie and Cafe

Charles Watson is Chief Development Officer of Tropical Smoothie Café and Tin Drum Asian Kitchen. Charles is responsible for all aspects of Franchise Development, Real Estate, Design & Construction and Franchise Administration for both brands. A veteran hospitality professional, Charles has worked for several hospitality-related companies including Wyndham Hotels & Resorts, Intercontinental Hotels Group, US Franchise Systems, Inc. and Hospitality Real Estate. Charles is a graduate of The Hotel School at Cornell University and also holds a Masters of Business administration from The Terry School of Business at The University of Georgia. 
Diane Phibbs1 Dianne Phibbs
Executive Vice President
Franchise Update Media

Known as a dynamic and strategic thinker, Diane Phibbs thrives on finding ways to drive revenue and profit. With 20+ years of demonstrated leadership and fiscal performance, Diane’s experience began in restaurant operations and quickly expanded to consumer marketing and eventually franchise sales and lead generation. In 2014, Diane took on a new role as Executive Vice President of Franchise Update Media, a multi-media company specializing in providing valuable information and intelligence to franchisors, franchisees and franchise prospects. 
Marcia Mead Marcia Mead
VP of Franchise Development

Marcia Mead came to PuroClean with extensive experience in the franchise industry including time as franchise owner. She was the Operations Manager and Director of Franchise Development with Floor Coverings International as well as the Franchise Development Manager for CertaPro Painters. She is currently working to develop the PuroClean franchise brand by recruiting and approving new franchisees.


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November 23, 2015