Board of Directors, Committee Members & Staff

SEFF is led by a board of directors who work to provide ongoing networking and education opportunities to keep our membership informed. Current board members include:

Eric Gagnon – Chairman

We Sell Restaurants

Horace Williams

Horace Williams – Chairman Emeritus

Vice President, Franchise 
The Honey Baked Ham Company

Clarissa Bradstock

Clarissa Bradstock – Chair Emeritus

January 2016 – December 2018

Chief Executive Officer  
Any Lab Test Now

Josh D’Agostino – Membership Chair


Mighty Auto Parts

Bill Bishop

Bill Bishop

Treasurer / Assistant Secretary

Audit Partner      
Grant Thornton LLP


Lorri Frank

System Administrator

Debra Webblvy

Debra Webb Ivy



Diane Phibbs

Diane Phibbs

EVP & Chief Content Officer     
Franchise Update Media

Ken Caldwell CEO Your Pie

Ken has been involved in franchising for over 30 years, having help leadership positions with brands such as the Heavenly Ham Co., the Honey Baked Ham Co., and currently Your Pie Franchising.  Throughout his career, he has led virtually every function of a franchising company, including operations, marketing, development, and overall brand management

Thank you to our founding board of directors who provided the vision and foundation for the Southeast Franchise Forum to grow to where we are today.

We appreciate the service of our past Chairmen and Chairwomen for the leadership that continues to drive our membership.

Founding Board of Directors

Jim Squire

Jim Squire – Founding Chairman

Inception – December, 2015

President & CEO Franchise Marketing Advisors